The key message in the attached article is: Make sure you are providing value to the email recipient. Be driven by WIIFT (What’s-in-it-for-them) versus WIIFM (What’s-in-it-for-me).\r\n\r\nhttps://www.forbes.com/sites/forbescommunicationscouncil/2019/01/14/three-predictions-for-email-marketing-in-2019/#3fee0c931533
Three Predictions For Email Marketing In 2019
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